1 thing that ensures your site delivers an income
Far too many Internet business owners create their websites with great enthusiasm, expecting this asset to generate a steadily increasing income for them, month on month.
90% pay to host their websites on a great webhost. They pay a web development company good money, to create a great looking site with terrific functionality.
Their sites offer blend of products and/or services that would add value to the purchaser.
With so many positives on offer via their website, they soon discover that:
- Almost no one is visiting their website
- From the few that do visit their site no one is registering for their email newsletter
The discovery that their website is a cost to company, returning almost zero, hurts. Worse this happens, after the costs for the website are sunk.
What a lot of website owners do not realize, is that developing a website and releasing it into the wild, fulfils only 25% of their journey towards a steady, growing, Internet delivered income.
The other 75% is the monthly recurring costs that have to be borne to digitally market their website. Additionally, the digital marketing strategy must be executed, daily, weekly and month on month for the life of their website.
When the shock of zero income from the Internet hits home, most website owners do not want to invest in a digital marketing strategy.
Most are of the opinion that just as their website is a sunk cost with zero returns, the digital marketing costs will also generate zero returns.
Nothing could be farther from the truth than that.
A well planned, documented, executed, closely monitored, and occasionally tweaked digital marketing strategy is what places their website in front of their target audience worldwide. Nothing else can do this. It’s only when your target customer knows about your website and engages with it regularly that sales and income happens.
Hence, the website owner’s knee jerk reaction of refusing to digitally market their website really make their unhappy situation, worse.
Regretfully 98% of the time, after a year lapses, they do not renew their web hosting nor do they renew the domain name they purchased which such enthusiasm earlier.
If this lose:lose situation is starting to sound more and more familiar as you read, please believe me when I say, this situation can be completely turned around.
Your website can deliver a steady, increasing, Internet driven income, simply by applying a well thought through, documented, monitored and tweakable digital marketing strategy to the site. That’s what’s needed.
Your digital marketing specialist, is an important business partner, helping ensure that your website converts to an Internet asset.
Your website is quite capable of delivering a steady, month on month, income. It won’t take long to recoup the website domain name and hosting costs at all.
It’s not rocket science to create and execute a digital marketing strategy that will deliver a return of at least 20% to 35% more then what it costs to execute.
Now all you have to do as website owner is to choose your digital marketing, business partner wisely and you’ll be home and dry.
I could really use your help!
Would you take my 3 minute survey, please?
- Are you a website owner who, wants more email subscribers?
- Needs to move email subscribers to paying customers?
- Wishes for better results from your current digital marketing strategy?
I’m creating a course which teaches online business owners, how to Define, Document, Execute, Track and Tweak their digital marketing strategy to deliver great results, BUT I’m stuck and I really could use your help!
I want to learn about the problems you are facing. With your help, I’m positive I can identify ways to digitally market your website a whole lot better.
Wouldn’t it be terrific if I could increase your website income?
Thank you so much for taking my short survey. Your time is deeply appreciated!